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Marlin Launches New Technology Solution

May 15, 2015, 07:00 AM
Filed Under: Industry News

Marlin Business Services announced the availability of Marlin eLink, a new technology solution that gives commercial equipment vendors the ability to integrate financing options directly into their ecommerce sales platform.

Marlin eLink is a web service application program interface (API) and is seamlessly integrated to the equipment vendors' website. Using Marlin eLink, vendors will benefit from the advanced instant quote and application process. Once the customer elects to proceed with a financing option, they are taken through a simple online application process and can obtain a credit decision in minutes. Vendors can also track the status of these transactions through MarlinNet, Marlin's web-based account management platform.

"With Marlin eLink, firms who sell equipment and software online have the ability to directly offer their small business customers a convenient financing option at the point of sale through their existing website," said Jim Sherlock, Marlin's Vice President of Information Technology. "Providing an alternative payment option with affordable monthly payments is a tremendous value-add for the purchasing customer and offers our equipment vendor partners a unique competitive advantage."

Available at no cost, Marlin eLink is the latest development in Marlin's suite of integrated web-based technology solutions designed to facilitate a means for equipment manufacturers, dealers and distributors to offer financing to their customers.

Sherlock added, "We see an opportunity with Marlin eLink to further strengthen our value proposition to our equipment vendor customers and be a valuable addition to the suite of technology products we offer to help them manage their financing activity."

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