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LEAF Publishes Whitepaper about Strategic Financing for Vendors

May 31, 2012, 07:45 AM
Filed Under: Vendor Finance News

LEAF Commercial Capital, Inc. ("LEAF"), has published a new whitepaper entitled Customer Finance—A Strategic Advantage that shows equipment vendors how to improve their business by offering leasing and financing options to their customer. The report explains in detail how equipment vendors can accelerate revenue, build and strengthen customer relationships, and control the aftermarket by implementing a customer finance solution.

According to Crit DeMent, CEO of LEAF, a strong customer finance or leasing capability is essential for any vendor that wants to flourish in these uncertain economic times. “Even though the recovery appears to be well underway, many small businesses continue to struggle,” DeMent said. “They are short of cash and find credit difficult to come by. A vendor that can help these businesses to acquire the equipment and technology they so desperately need will sell more products and services to an increasingly loyal customer base. The ability to provide a comprehensive and flexible customer financing option creates a competitive advantage in the marketplace.”

The whitepaper is part of LEAF’s initiative to provide value added offerings that will successfully educate the small ticket equipment marketplace, both sellers and buyers. “As a company, we are really focused on becoming a valuable resource to both our partners and to their customers,” said Michelle Speranza, Vice President, Marketing and Communications at LEAF. “By providing resources to help small businesses grow and thrive we are also helping the economy to grow and thrive.”

LEAF’s approach is based on the recognition that the events of the last several years have altered the way companies do business—permanently. “Customer finance programs are no longer commodity services,” said Mr. DeMent. “Properly executed, we see leasing and finance as a strategic advantage that can significantly improve the ability of a business to compete and drive revenue. More importantly, comprehensive finance products benefit not only the vendor who offers it, but their customers as well.”

The whitepaper explains how and why a customer leasing and finance program is important, as well as step by step information about how a vendor can go about implementing one. Customer Finance—A Strategic Advantage explains the structure of a customer-financing program, and suggests several options including complete program or platform development, individual transaction syndication, or portfolio funding. LEAF Commercial Capital, Inc. offers all three configuration options to its customers.

The whitepaper, Customer Finance—A Strategic Advantage is available on the LEAF website.

LEAF Commercial Capital, Inc. ("LEAF") is an independent equipment leasing and finance company headquartered in Philadelphia, PA. LEAF serves the small- to mid-ticket equipment finance marketplace, specializing in information technology, telecommunications, office-automation, light industrial, healthcare and other business-essential assets. LEAF assists vendors to transform sales financing into a revenue generating strategy. For more information on LEAF, please visit

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