Taycor Financial announced the launch of its new Equipment Rental Program in partnership with LiuGong. This program offers equipment dealers and rental houses a low-risk, high-reward path to expand rental offerings, while reducing operational complexity.

“This is a prime example of what partner-driven financing can achieve,” said Michael Hong, President of Taycor Financial. “By providing dedicated credit lines and rapid access to capital, we’re empowering LiuGong dealers to grow faster. Leveraging Taycor’s financial infrastructure and industry expertise, dealers can quickly scale rental offerings, convert trial rentals into sales and build lasting customer relationships.”

Developed in close collaboration with LiuGong, the program is custom-tailored to the needs of its dealers.

"This rental program has been customized especially to meet the needs of LiuGong dealers so they can grow the rental business profitability and get more high quality LiuGong machines in the hands of customers," says Joseph Andris, Vice President of Dealer Administration and Finance at LiuGong.

With interest-only rent-to-purchase options and OEM-subsidized programs, the initiative gives dealers greater flexibility and a clear pathway from rental to ownership.

“We’ve built this program with manufacturer and dealer success in mind,” said Vu Nguyen, Senior Vice President of Business Development at Taycor Financial. “By giving manufacturers a powerful tool to support their dealer network, and dealers a clear path to convert rentals into permanent sales, we’re helping both strengthen profitability, protect market share, and create lasting customer loyalty.”