Todd Hudson has launched Viking Finance Group. As Founder and CEO, Hudson brings more than 30 years of leadership experience across alternative lending, equipment finance, specialty finance, operations, mergers and acquisitions and business growth.

“Viking Finance Group is a natural next step in my professional journey,” said Hudson. “I have been fortunate to build businesses, integrate acquisitions, develop financial platforms and work alongside many respected people across the industry. Viking gives me the opportunity to put that experience and network to work for clients while staying personally involved, from the first conversation through to execution.”

Hudson has held senior executive positions with leading financial organizations, including Element Financial, ECN Capital and Pivotal Capital. He also founded and led Hathway Financial and has contributed to the industry through the Canadian Finance & Leasing Association. Over the course of his career, Hudson has originated more than $25 billion in financing and helped build and scale financial businesses across multiple markets.

Viking Finance Group will combine senior-level guidance with access to an established network of lenders, investors, business leaders and capital providers. Its services will include capital sourcing, financial advisory, transaction support, strategic partnerships, business development and growth advisory.